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The agency

The brain behind the campaigns.

Brainlab thinks before it produces. Every project starts with an objective, never with a format. Here is who we are, and where we come from.

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“An idea is only worth something if it brings something back to the brand that carries it.”

Axel Hutin · Co-founder

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Our DNA

Where we come from, what we do.

Brainlab was born in Nice, within the Greenbull Media group, with one simple conviction: an idea is only worth something if it brings something back to the brand that carries it. We are a marketing and communication agency that thinks before it produces and measures after it launches: advertising campaigns, creative work, social media and owned media, managed together, by a single team, in a single place.

What sets us apart: we don’t advise from the sidelines. The studios we film in belong to the group, and the media we recommend building, we run ourselves every single day. What we propose to our clients, we practice for ourselves.

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Our journey

From Nice, with ambition

2022

The founding

Alexandre and Axel, friends for more than 15 years since meeting on the tennis courts, create Brainlab. Passionate about marketing and already entrepreneurs (Père & Fish, Timenjoy, online brands), they put that field experience to work for other brands.

Brainlab’s early days
2023

The first clients

Brainlab settles in at the port of Nice with its first employees. Nine clients out of ten come through word of mouth: the agency takes shape and growth sets in.

The early team, in a meeting
2024

On to the promenade

The team grows, and so does the client roster: the agency organizes into divisions and moves to the promenade des Anglais to support its growth.

The team in the promenade des Anglais offices
2025

The Recordia studios

Our in-house studios open: 250 m² of sets to make content creation accessible to every company we support. In the same stride, the group launches its own media, led by JAB Life.

The Recordia sets
2026

The group, today

Three consolidated entities: the Brainlab agency, the Recordia studios and the Greenbull Media production company. The team grows from 11 to 30 people, the offices expand. The next chapter, we write together.

The team today
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The team

The people who make your campaigns

All in-house, all in Nice. You know the first names.

Axel
AxelCo-founder & CEO
Alexandre
AlexandreCo-founder
Charline
CharlineLead Creative Strategist
Dino
DinoPerformance Manager
Maxence
MaxenceBusiness Developer
Diego
DiegoCopywriting & CRO
Pauline
PaulineVideo Editor
Marina
MarinaCommunity Manager
Mehdi
MehdiPerformance Manager
Marie
MarieCreative Strategist
Marc
MarcPerformance Manager
+30people across the group
convictions

What we believe in

Think before producing

An objective first, a format second. Never the other way around.

Measure, always

In plain language. You know what every action brings back, no translator needed.

Do it, for real

Our studios, our media, our audiences: what we recommend, we practice every day.

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Our offices

On the promenade des Anglais

Facing the sea, in the same place as the group’s studios. This is where the strategists, creatives and editors who make your campaigns work, and this is where we welcome you.

Brainlab · 400 promenade des Anglais, 06200 Nice
Our Marketing agency in Nice page

The group’s studios, promenade des Anglais
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The group

Brainlab, part of the Greenbull Media group.

Greenbull Media turns ideas into formats, formats into audiences and audiences into lasting media. Creation, production, distribution and monetization under one roof, in Nice.

01 · Production

Production company

Advertising campaigns, digital content, branded formats, interviews and documentaries: bringing ideas to life on screen.

02 · Agency

Brainlab

The group’s integrated marketing agency: strategy, campaigns on every platform, distribution and measurement. That’s us.

03 · Studios

Production studios

250 m² dedicated to creation, equipped with the latest generation of gear and run by an expert technical team.

20M+monthly viewsacross the group’s media
5M+followersacross all audiences
500+pieces of content produced monthlyby the group’s teams

The group runs its own media: JAB Life, Business ou Talent, Les Découvreurs, Signé Agathe, Pile ou Face, Timenjoy... Discover Greenbull Media

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